Chatting with AI Characters is the LARGEST and GROWING AI consumer use case today over ChatGPT
1. Use case is naturally viral and engaging
- Top AI companion apps attract >500mm unique monthly visits on Web, 10-20mm downloads on mobile apps, and >4.5 stars rating across 100k+ reviews (Source: AppMagic and SimilarWeb) — signifying positive reception for Consumer GenAI
- CharacterAI, with ~21% of the scale of ChatGPT, is one of the strongest early players—with DAUs rivaling ChatGPT, and significantly better retention, according to Sensor Tower data — signifying PMF found for Consumer AI
- 8 of the Top 50 Consumer AI products are all AI Character-based by unique monthly visits and MAU — signifying growth pace of demand
- Character.AI draws averages 298 sessions per month, per user, while Poly.AI does 74 sessions, on average. ChatGPT only comes in at <30 sessions, on average — signifying engagement depth
- TikTok search or YouTube search content around these applications net you hundreds of UGC content with Millions of organic view and comments — signals natural virality
2. People willingly spend significant money
- Replika, an AI friend app, has earned $50mm across 20mm downloads in its lifetime excluding in-app advertising — signifying high willingness to pay
- Exploring AI character are akin to reading light novels / playing for lore; unsurprisingly the highest LTV gamers (”hardcore”) favor fantasy, immersion, and story; and thus spend heavily on these aspects
But Why?

100’s of Millions of story-seekers who reads manhwas, mangas, or webtoons actually enjoy what Gen AI offers to their experience
Peel through the comments, reviews, ratings and you’ll find common themes of what users enjoy
- … unlimited generative programmatic content (variable responses)…
- … tailored to users with self-directed storylines (memory)…
- … in different modalities (visual, voice, sensual etc.)
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💟 In other words, a user gets to HUMANLY experience his/her IMAGINATION
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AI Waifu captures this market opportunity as the first AI Fantasy Chatbot game on Telegram and PWA (progressive web app)
AI Fantasy Chatbot filled with captivating AI character fantasies to explore, made by the community!
Driven by curiosity, desire, and mystery — players get to…
- Discover UGC-AI fantasies like a visual novel
- Chat with characters others have made
- Generate a manga of it to read
- Adjust custom voice pitches to their desire
🕹️ Play the Game
📄 Read our Docs
📣 Follow for Updates
👩❤️👨 Join our Community
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A game-first centered design that is CREATING a network of AI creators for entertainment
Our game design loops capture the essence of creativity by the community, brought to life by our curated multi-modal AI models to create the most immersive and personalised roleplay experience. These very aspects drives engagement depth, time spent, and monetary spend on AI Waifu today
Snapshot of our metrics
Cohort retention

- Of acquired users,
- D1: 73% have intent and actually tries (sends >5 msgs)
- D7: 17%
- D14: 10%
- D30: 7%
Engagement
- Across our 200k user base today, we’ve had
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1,000,000 messages sent
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2,300 mangas generated
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88,000 images generated
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54,000 voices generated
- Avg session time 12min with about 46 msgs sent per user daily
- Our top character has >1.5k unique conversations and >800 fantasies built on top
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Note: Above metrics are all organic with no incentivisation.
Pure product usage.
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The magic in retention lies in the Story Loop players play
Driven by endless new content that UGC — these are characters and fantasies made by the community

Characters and fantasies made
The fun isn’t generated by just a team of 2-3 people, it’s by the community leveraging their creativity at scale. The people make what the people want, consume what they want to consume. This creator behavior is driven by the Creation Loop
Driven by recognition and royalty rewards from creating popular characters and fantasies that people purchase to unlock the content

We want to turbo-charge the Creation Loop with Web3 elements
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